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To thrive for generations to come, organizations must balance their attention among profits, people, and
resources. The challenge which faces us all is learning how to generate profits in a way which both sustains
and nurtures the humanity and goodness of people in organizations and considers the health and survival of
the planet. Our job as consultants is to help our clients delineate, evaluate, and make conscious choices
about how to achieve this balance.
Organizations provide a significant vehicle through which adults learn, develop,
contribute, and find meaning.
Organizations are also the major creators and transporters of beliefs and values. It is important to make
conscious choices about the beliefs and values organizations pass on.
Power - the ability to get things done - is an expanding resource. If people have a clear direction, participate
in how the work is accomplished, and have the appropriate information, skills, and tools, their ability to
accomplish is unlimited.
Those who know the business, the work, and the customers need to be involved in making decisions about
how their organization should change and in changing it. People tend to support what they have helped
create. Organizational change efforts are more successful in achieving their goals when they strive for
maximum, appropriate, and meaningful involvement of stakeholders.
Organizational change processes need to be consistent with desired ends. For example, if an organization wants to
become more customer-focused, than the change process itself must be focused on the needs and requirements
of the customer. Acting on this belief means that the day you start the change initiative is the day you start
changing the organization.
Change processes need to be user-friendly understandable, visible and explicit. It is axiomatic that
organizations will need to continue to change and improve to survive. Knowing how to change effectively and
efficiently is quickly becoming part of an organization's competitive advantage. Thus, organization leaders and
members need to become more adept at changing themselves and their organizations. We as consultants
must make change technologies transparent and actively transfer them to our clients.
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